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A Contemporary Future: Perry Ellis Ups Women’s By Buying C&C, Laundry

New York, NY - (WWD) - Men's wear firm Perry Ellis International is breaking back into the women's apparel business by buying C&C California and Laundry by Design from Liz Claiborne Inc. for $37 million.

Perry Ellis' purchase of the two brands from Claiborne comes as the $4.99 billion vendor decided to shutter better label Sigrid Olsen and keep urban brand Enyce. Perry Ellis is also in the bidding for at least one of Claiborne's remaining five brands under review - Ellen Tracy, Dana Buchman, Prana, Kensie and Mac & Jac - although Perry Ellis chairman and chief executive officer George Feldenkreis declined to name which one.